Recycling plays a crucial role in preserving the future of our planet — something people using Google recognize. “Recycling” has become one of the most popular Search topics, and supporting eco-conscious brands is top of mind for the 82% of consumers who have deemed sustainability a top priority.Recycling made simplerBusinesses across the world are stepping up when it comes to making recycling more accessible for their community, but until now people looking to recycle locally have faced difficulties when identifying which stores recycle what and where.To solve that problem, we’ve introduced the new recycling attribute that merchants can add to their Business Profiles — making it easier than ever for people to find nearby recycling points on Search and Maps.By adding the new recycling attribute to Business Profiles, local storefronts and shops can show the recycling services they offer in just a few clicks — whether it’s for plastic bottles, electronics or glass bottles. As a result, people looking for something like “battery recycling near me” can more easily pinpoint local businesses on Search with the in-store recycling they need. Adding this information to the Business Profile, ultimately, can help these businesses to stand out.
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